Can you design your own logo? And should you?

If you’ve ever spent time around kids, you've witnessed the power of a logo. Even before they can read, young children will recognize the logos of their favorite brands and light up when they see a product with that logo on a store shelf.

Logos might look simple, but they’re extraordinarily powerful. They play a crucial role in establishing and maintaining your company's brand and making your products or services instantly recognizable to your audience.

So when you need a logo for your startup business or a makeover for an outdated logo, you might wonder — where do I start?

The Road to Rebranding: 4 steps to successfully rejuvenating your brand

Are you considering rebranding?

Whether the mission of your company has changed, your industry’s image has shifted or you are just ready to refresh your logo, rebranding can be a great way to rejuvenate your brand and stay relevant … if you follow these important steps first.

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