Can you design your own logo? And should you?

If you’ve ever spent time around kids, you've witnessed the power of a logo. Even before they can read, young children will recognize the logos of their favorite brands and light up when they see a product with that logo on a store shelf.

Logos might look simple, but they’re extraordinarily powerful. They play a crucial role in establishing and maintaining your company's brand and making your products or services instantly recognizable to your audience.

So when you need a logo for your startup business or a makeover for an outdated logo, you might wonder — where do I start?

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