Melissa Brown

Recent Posts

8 reasons nonprofits should consider e-newsletters

The answer to communicating under a tight budget

Nonprofit work has heart.

The majority of our CorComm Creative clients are nonprofits, and we love to see the passion nonprofit associates put into their work. Every nonprofit has a valuable story to tell — a reason for continuing their service to the community. And with this kind of work, comes a lot of information that needs to be shared.

Whether it’s success stories, statistical results or donation needs, nonprofit clients can make a bigger (and more cost-efficient) impact by going digital with e-newsletters.

What does poor grammar say about you?

Allow me to tell you a short, painful story.

Back in college, I took a creative writing course as one of my electives. Our final project was to write a short story that we had to share with the class. Copies were printed and shared with the students, so we had time to review each story outside of class. Upon our return, our teacher asked us each to read an excerpt from our stories and listen to feedback from our fellow students. One young man stood up to do the uncomfortable deed of reading his excerpt, and then he sat down, feeling proud and hopeful that his story had made the intended impact. Instead, one student (it wasn’t me!) gave him the brutal truth.

Overcoming your fear of live Facebook video [Part 2: Take control with these 9 planning steps]

[Get step-by-step instructions for creating a live Facebook video in Part 1 of this two-part series.]

Are you afraid of live Facebook video?

Don’t be ashamed to admit it! We were too when we did our first video for CorComm Creative. But as with any other phobia in life, the way to conquer your fear is to confront it.

When you think of live video, you may assume it’s all spontaneous and off-the-cuff. And while it’s true that live video is more informal, there are still steps that can be taken that will lead to better success and give you a comforting sense of control over the situation.

Overcoming your fear of live Facebook video [Part 1: Learn how it works]

Do we dare say the words?

“Live Facebook video…” [Insert Halloween-inspired scream here.]

Broadcasting yourself to a large, public audience can give even the bravest person a case of the willies.

But the fact is live video is here, and it’s not going anywhere.

According to ClickZ.com, one of the largest digital marketing communities in the world, 95 percent of marketers say live video will be an important part of their marketing plans in 2018. And what’s more, video itself will account for 80 percent of global internet traffic by 2020.

A HELPFUL CHECKLIST: 16 ideas for posting to social media [Plus FREE download]

“Yay! We’re on social media! ... Now what?”

If you’re struggling with what to post on your organization’s social media pages, you’ve come to the right place!

It might surprise you to know that you already have all the information you need in your head. After all, nobody knows your business better than you do. It’s just a matter of jump-starting your brain with some new ideas.

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