8 brutally honest facts about freelancing and owning a small business

Considering a freelance career? This article will be worth your time to read.

(Or, if you're just curious about why more people don't freelance or why it costs so much to hire a freelancer, you should read on, as well.)

2019 Communications Planning: 10 sections to include in a successful communications plan

How would you handle this scenario?

Let’s say I ask you to throw a special party for 100 guests that would include a delicious meal with dessert, musical entertainment, a formal presentation with speakers and themed decorations. We’d need invitations and vendors, and it’s all up to you to plan it. Good luck!

Feeling nervous? Not sure where to start?

Your first plan of action should be to get a plan on paper with all the detailed steps needed to make it a successful event. This process will help you take control over the chaos in your mind, so you can focus on the task at hand. And it’s this same technique that should be used when deciding how to promote an organization each year.

Reel your audience in with a good story: 7 elements of a truly unique blog post

Whether you’re a reader or a movie buff, I’m sure you can appreciate a good story.

An interesting story has the potential to take you on a journey to places you’ve never seen and meet characters you’d never otherwise have met. For the length of your read, you can be a boy finding out he’s a wizard, an orphan girl arriving at a sleepy farm on Prince Edward Island or one of four precocious sisters trying to find her place in the world outside of Concord, Mass.

Recently, Corie Farnsley, CorComm’s owner and creative director, encouraged me to read a book called “Building a StoryBrand,” by Donald Miller. While I’m only halfway through, I can already see myself applying his “story” principles to brand messaging, website content, articles and even blogs.

CLIENT PROFILE: Nonprofit director says CorComm-designed tools have helped low-income family data resonate with changemakers

As director of the Indiana Institute for Working Families (IIWF), Jessica Fraser has a lot on her shoulders. As a branch program of the Indiana Community Action Association (IN-CAA), IIWF conducts research and promotes public policies to help Hoosier families achieve and maintain self-sufficiency. In Fraser’s role, she oversees the research and advocacy efforts of a team of policy analysts, working on a host of issues affecting low-income families.

“Because IIWF is a small program, we have all become a ‘jack-of-all-trades,’” Jessica said. “Each of us, including myself, engage in research and data analysis, speaking engagements, advocacy with state and federal lawmakers, and fundraising through grant writing and donor engagement.”

SPECIAL ANNOUNCEMENT about our business

We have some exciting news to share: CorComm Creative is going virtual!

Beginning Dec. 1, at the latest, our team will be united not by four walls and a front door but by the mission that guides us. We will be vacating our current office space, and our team will be working remotely.

There are a couple reasons we’re making this change.

Recent Posts

Posts by Topic

see all

Never miss an update! Subscribe to our blog.